Objective To investigate awareness, concern and working will of college students for Liangjiang New Area in Chonqging. Methods Totally 823 college students in 10 universities in Chongqing were selected by stratified sampling method. Effects of region, profession, payment on employment view, college students' understanding of Liangjiang New Area, their working will, concerns and knowing of poli-cy were analyzed. SAS 9.0 was used to do statistic analysis. Enumeration data were expressed as ratio and measurement data were expressed as median. Chi-square test was conducted. Results 38.31% students would consider regional problem in the process of choosing a job; 29.16% would consider professional factors; 43.01% students would consider compensation. 664 students (81.67%) knew Liangjiang New Area;575(74.29%) just know Liangjiang New Area but did not concern. Only 15.08% students clearly expressed their working will in Liangjiang New Area. Conclusions Constructing college student entre-preneur ship promoting mechanism and employment guarantee mechanism and adopting effective propa-ganda can effectively meet human resource demand in Liangjiang New Area and solve the employment problem of university students.
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